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Building a Sales Funnel for your Direct Primary Care Practice
The Direct Primary Care Sales Funnel
Introduction (5:09)
Why You Must Have a Direct Primary Care Sales Funnel (4:09)
Sales Funnel Overview
Basic Sales Funnel
A Living, Breathing Sales Funnel in Action
Step 1: Creating Content (13:00)
Step 2: Writing a Blog Post to Support that Content (14:36)
Step 3: Sharing that Content Across Social Media Channels (10:56)
Step 3a: Boosting Your Posts on Social Media Sites Like Facebook (5:54)
Step 4: Monitoring Your Effectiveness (9:27)
Step 5: Deeper Dive on the Data
BONUS LECTURE - Effectiveness of Boosting a Social Media Post (6:39)
BONUS LECTURE - The Best Tools to Create Excellent Video Content
Bonus Lecture: Search Engine Optimization
Bonus Lecture: Why Word of Mouth Marketing is a False Friend
Google Ad Words - is it worth it?
Breakdown and Analysis of Google Ad Words
Creating a Splash Page
Why You Should Consider a Splash Page (5:27)
Creating Your Splash Page (7:54)
Final Thoughts
Do You Believe in Your Product?
Action Steps
Bonus: Questions and Answers from people who have taken the course
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Breakdown and Analysis of Google Ad Words
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